April 12, 2007

Green is the new black - hollow marketing

I have to link to this. As Apple is the least green (most black?) company in the demonology of the Church of Climate Change, Steve Jobs has been hanging upside down in his gravity boots to dream up some answers, such as:
Well, we can use more low-power-consumption chips from Intel. That's not exactly a big breakthrough. We can put a hand-crank on our MacBooks like the One Laptop Per Child machine.
Dung-powered laptops was another suggestion. Or how about a Difference Engine built from green Meccano?
Baby seal silhouettes dancing with iPod cords on their heads ?

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